Let’s get actual: there’s no scarcity of social media apps lately, with every one providing customers a distinct expertise. Instagram, for instance, is the go-to for posting pristine and curated snaps, whereas TikTok is the place one can uncover viral developments by means of brief movies. Whereas completely different in expertise, what these platforms have in frequent is the fixed stress on its customers to seem polished and picture-perfect. However now, there’s a brand new app available on the market that’s encouraging the precise reverse. Enter: BeReal.
Launched in 2020 by French entrepreneur Alexis Barreyat, a former worker of GoPro, the social media app has not too long ago been taking off, particularly amongst Gen-Zs. BeReal has changed TikTok because the primary free app within the Apple App Retailer within the US; in Singapore, the app ranks quantity eight within the social networking class. It has additionally been downloaded a couple of million instances from the Google Play retailer.
However what’s BeReal and the way does the app differ from the myriad of social media apps on the market? And most significantly, how does it work?
Supply: Her World