Okay, everyone keep calm. Beyoncé has introduced a brand new album, Renaissance, which will probably be launched on July 29, simply over six years after the discharge of Lemonade. Different particulars up to now are minimal—the higher to construct suspense, presumably.
Queen Bey’s most vigilant and detective-minded followers might have suspected an upcoming album drop when she mysteriously eliminated her profile footage from her social media accounts or, in line with Rolling Stone, when there was a sudden URL-change to her B7 web site.
Instagram content material
This content material can be considered on the positioning it originates from.
Beyoncé introduced the brand new album very casually on her social media on Thursday, June 16, the identical day her British Vogue cowl was printed. The artist’s social media bios now learn: “act i, RENAISSANCE, 7.29.” She additionally fed her Hive by posting a number of photos from the Vogue shoot, unexpectedly, to her Instagram. The homepage for her web site stays imprecise, with simply the identify of the brand new album. There are hyperlinks to pre-save the album on Apple Music or Spotify, do you have to so select, or to pre-order a box-set of merch.
The album’s creation was an extended course of, Bey informed Vogue, explaining that the pandemic gave her extra time to “suppose and rethink.” The British Vogue profile describes the brand new music as hitting like a “wall of sound” with “hovering vocals and fierce beats.” It’s, reportedly, music that makes you wish to stand up and dance. However that is actually the perfect and solely data we have now.
If I used to be to make an informed guess, I’d assume that Beyoncé won’t be releasing any singles forward of time as different artists do, or that she’ll give many interviews to market it early. The existence of the upcoming drop is promotion sufficient.
Supply: Glamour