Teenager Zoe Gabriel, who went viral in January over a Charles & Keith “luxurious” bag, is now a mannequin for the model.
The 17-year-old joins a gaggle of ladies from the home-grown trend label in its marketing campaign for Worldwide Ladies’s Day, which falls on Wednesday.
In an Instagram publish final Saturday, she wrote: “Ladies are like flowers: Our time and must develop could not all the time align, however that’s okay.
“We’re like fields of poppy and lakes of lotus – numerous and daring in our variations, stunning in our personal methods.”
She shared a photograph of her posing with a purple Alia bag ($75.90), a particular version of one of many model’s bestsellers.
Charles & Keith, which has 600 shops worldwide, will donate 20 per cent of the proceeds from gross sales of the bag to the Storytelling For Gender Equality programme of the United Nations Entity for Gender Equality and the Empowerment of Ladies, also called UN Ladies.
Different fashions within the marketing campaign embody workers from the model, akin to an administrative assistant, a advertising govt and a product supervisor.
Zoe, who moved along with her household to Singapore from the Philippines in 2010, went viral in January for her TikTok video.
In it, she thanked her father for gifting her her “first luxurious bag” and excitedly unboxed the $79.90 black bag, the costliest bag she has ever owned.
Some netizens mocked her for contemplating Charles & Keith a luxurious model, however she subsequently posted a follow-up video by which she tearily defined her humble background and spoke about privilege.
The oldest of 4 siblings, who’s homeschooled, was later invited by Charles & Keith to tour its headquarters and have lunch with its founders.
This text was first revealed in The Straits Instances.
Supply: Her World