You want a holiday gift that is easy but still shows effort? You want something special? Something unique? Personalized? Forget monograms or nameplate necklaces. You can be cheeky and stamp your name on a pair Rihanna’s Savage X Fenty briefs starting in November.
The popular lingerie brand’s new initiative, called Savage X You, allows customers to select from two different Savage X Fenty sets—either the bralette and leggings set or the boxer briefs and trunks set—then choose an accompanying name or short phrase to stitch into the elastic band. The options are practically endless; the only limitations are language—no profanity, please!—and the space available on the fabric. You can promote your brand, make an inside joke or even have a surname. As long as it fits into 10 letters, you can do so. You are now ready to put your 140-character tweeting skills to a test. You might also try out some abbreviations.
The collection will include Savage X Fenty’s usual size-inclusive range of XS-3X/XSXXL and the prices will be between $49.95 and $79.95 for each set.
Imagine the possibilities. No more matching Christmas PJs—now you’ll have matching Christmas bralettes. You want a throwback gift idea? Your cozy briefs can be labeled with the days of the week. Is your hobby still a passion? Give “plant mom” a spin on those leggings. Rihanna wants you have fun with it! Rihanna wants you to have fun with it!
SavageX.com will launch the limited-edition collection Monday, November 8. Get to brainstorming.
Source: elle