Our Editors Found the Perfect Hoodie—and It's Only $20

You might’ve been around last year when our editors shared our obsession with the most flattering tank top ever made, *the* Target tank. In case you missed it, it’s a basic ribbed tank top by the Target brand A New Day that is basically the most essential of all wardrobe essentials. Now, just over a year later and with eight of those tank-tops in my drawer, I am happy that we have discovered the winter version of this tank: the Target Hoodie.

I actually picked up my first one of these hoodies last winter, but didn’t truly realize how great they are until I added a few new colors to my collection. Our Branded Content Editor Ashley wore the tan version on Instagram Stories, and both our readers as well as the rest of the team were absolutely in love with it.

You might be thinking: what’s so special about a basic hoodie? Well, here’s the thing: this hoodie just happens to be the Perfect hoodie. The material is incredibly soft on the inside, and it is thick and luxe-feeling enough that it rivals the high-end (and $100+) basics you can find at Aritzia and Lululemon—but this one is only $20. It comes in both regular and plus sizes.

Why we’re obsessed…

You can dress this hoodie down with sneakers and leggings, wear it for WFH, or lounge at home with the matching slippers and joggers. Or you can dress it up with chic jeans and a chic jacket. This hoodie will make you feel like a model-off duty, and not someone who just graduated from high school gym class.

Over the last year or so, we’ve seen the comeback of the hoodie in a big way. Crewnecks seemed to have us on lock for years, but as the pandemic has really decided that it’s here to stay for a while, people seem to be craving the sense of security that a hoodie can offer.

The best thing about this hoodie? It can be worn with a matching sweatshirt set. A good set can make you feel put-together and stylish, especially during long winter days when you spend most of your time at home. This collection not only has a pair of joggers, but a pair of sweat shorts as well—which are perfect for those of you who are lucky enough to live in a warmer winter climate.

It’s all in the details…

This hoodie is not only comfortable and high-quality, but it’s also stylish. Like we’ve talked about with the A New Day tank before it, Target really knows its stuff when it comes to designing pieces with a super flattering fit. This hoodie really stands out with its layered neckline and ribbed details. It comes in a stylish black. Ton of on-trend colors… you might just find yourself ordering more than one than one.

I did size up for a slightly larger fit. But it all depends on how you like your sweatshirts and hoodies to fit. If you like a classic fit, you’d most likely be safe with your normal size (most reviewers say it is true to size), but if you like a little bit of extra room, we’d recommend sizing up.

A New Day

Hooded Sweatshirt

You can also choose from 7 additional colors by clicking this link. Available in regular or plus.

How we’re styling it

hoodie | sweats | hat | coat | sneakers

hoodie | sunglasses | bag | trousers | loafers

And if you’re still a crewneck girl at heart, there’s a version for you too (and it’s just as good)…

As much as we’re all obsessed with the hoodie, I really do love the crewneck (almost) as much. It’s the exact same—from the material to the fit to the details—just without a hood. It comes in 16 (!!) colours. It comes in regular and plus sizes.